Let's build together.
Talk with a senior engineer about your product idea, architecture, and what it would take to build it.
6
years on the market
73%
new clients come from referrals
510+
finished projects
80+
software engineers
Services we offer
- 01Product Ownership
> A SINGLE OWNER, UNAMBIGUOUS DECISIONS <
Product ownership means one person is accountable for maximizing your product's value. It shapes the vision, manages the backlog, and balances user needs, business constraints, and regulations. SoftDoes offers senior-level product ownership grounded in engineering and business realities.
- Single owner for roadmap and backlog
- Decisions grounded in user and business data
- Alignment with compliance and security needs
- Clear acceptance criteria for engineering
- Regular stakeholder communication in simple terms
> BUILT AROUND YOUR TEAM <
Need someone to own your roadmap while you scale a local team in Florida? We align cross-functional teams around clear requirements, speeding decision-making with a single roadmap owner. We solve issues like unclear decision-making, scattered input, compliance rework, missed deadlines, and late risk detection.
- Alignment sessions with executives and domain experts
- Weekly planning with engineers and designers
- Outcome reviews tied to revenue, risk, and operations
- 02Digital Transformation
> TRANSITIONING FROM MANUAL TO DIGITAL <
It means turning manual workflows into software products with clear ownership. We replace spreadsheets, emails, and siloed tools with working software. We solve issues like slow reporting, data silos, and time-consuming tasks that hinder strategic goals. SoftDoes delivers in small, measurable phases, focusing on real solutions before exploring emerging tools.
- Map current workflows and pain points
- Design a product roadmap in phases
- Automate high-friction steps first
- Connect systems via secure APIs
- Measure impact with simple KPIs
- 03Product Management
> EXECUTION FOCUSED LEADERSHIP <
Product management handles daily decisions and delivery, while product ownership sets direction. The product manager ensures features ship and stakeholders stay informed. Common issues include shifting priorities, unfinished projects, and unclear criteria that waste resources. SoftDoes helps Florida leaders manage product tasks focusing on business outcomes and revenue. Ideal for teams needing backlog and release support without a full-time product manager.
- Product vision and goals definition
- Backlog grooming and prioritization
- Release planning and stakeholder updates
- Simple metrics for feature impact
- Commitment tracking for delivery dates
- 04Business Analytics
> ALL DATA, REAL SIGNAL <
Business analytics in product ownership turns data into clear decisions. We build dashboards, set KPIs, and analyze funnels so your team tracks what matters. We fix guesswork, unclear ROI, and missing unit economics. For Florida, this means handling seasonal demand, regulations, and multi-site operations. We provide simple metrics connecting product use to revenue, risk, and operations.
- Product usage dashboards
- Revenue and churn tracking
- Cohort and funnel analysis
- Experiment reporting in tools like GA4 and Mixpanel
- Florida-specific seasonal demand reports
- Customer experience metrics tied to features
- 05IT Consulting
> CLEAR PATH, CLEAN SYSTEMS <
This servise for product ownership includes architecture reviews, integration strategy, and platform choices aligned with your product vision. We address legacy systems, overlapping tools, unclear cloud costs, and integration issues that slow releases and affect customer satisfaction. Florida scenarios include healthcare data unification, banking system upgrades, university platform connections, and logistics management. We deliver practical technical roadmaps supporting your product strategy and priorities.
- Architecture and stack review
- Cloud migration planning
- Vendor and platform selection support
- Security and compliance guidance for Florida and U.S. laws
- Integration strategy for legacy tools
- Cost modeling for infrastructure decisions
- 06Database Design & Development
> RELIABLE DATA YOU CAN TRUST <
Strong database design is key to product ownership in Florida. We handle schema, performance, security, and audit trails to keep your product fast and compliant. Common issues are slow apps, reporting gaps, data duplication, and audit risks. SoftDoes builds scalable, maintainable data models ready for analytics and AI growth.
- Relational and NoSQL schema design
- Performance and indexing strategy
- High-availability and backup planning
- Role-based access and encryption
- Data models ready for analytics and AI
- 07Code Audits
> UNDERSTAND WHAT YOU’RE OPERATING <
Code audits are structured reviews of code quality, architecture, security, and maintainability. We assess your codebase, identify risks, and prioritize fixes to provide a clear baseline for product ownership. Common scenarios include acquiring or merging with a Florida company, inheriting legacy systems, preparing for scale, or deciding whether to fix or rewrite. Audits deliver specific findings with effort estimates, enabling informed decisions. We work with popular stacks like Node.js, .NET, Java, Python, React, mobile frameworks, and cloud platforms (AWS, Azure, GCP). Marketing materials and websites connected to core systems are also reviewed.
- Code quality and architecture review
- Security and dependency checks
- Performance and scalability findings
- Maintainability and test coverage report
- Prioritized list of fixes with effort estimates
> A SINGLE OWNER, UNAMBIGUOUS DECISIONS <
Product ownership means one person is accountable for maximizing your product's value. It shapes the vision, manages the backlog, and balances user needs, business constraints, and regulations. SoftDoes offers senior-level product ownership grounded in engineering and business realities.
- Single owner for roadmap and backlog
- Decisions grounded in user and business data
- Alignment with compliance and security needs
- Clear acceptance criteria for engineering
- Regular stakeholder communication in simple terms
> BUILT AROUND YOUR TEAM <
Need someone to own your roadmap while you scale a local team in Florida? We align cross-functional teams around clear requirements, speeding decision-making with a single roadmap owner. We solve issues like unclear decision-making, scattered input, compliance rework, missed deadlines, and late risk detection.
- Alignment sessions with executives and domain experts
- Weekly planning with engineers and designers
- Outcome reviews tied to revenue, risk, and operations
PRODUCTS BUILT ACROSS INDUSTRIES
Finance
SoftDoes builds fintech products with secure, compliant ownership for Florida banks and startups.
Healthcare
We develop clinical and administrative systems compliant with HIPAA and Florida privacy laws, focusing on reliability and workflows that match real clinic operations.
Education
Our education platforms support universities, schools, and training providers across Florida, designed for scalability and ease of management without constant IT support.
Construction
We create construction management software that fits field workflows, handling scheduling, reporting, inspections, and multi-site coordination to meet Florida’s market demands.
Technology
For Florida SaaS and tech companies, we build adaptable core platforms and integrations tailored to specific architectures when off-the-shelf tools fall short.
Startups
We develop MVPs for startups in Miami, Tampa, Orlando, and across Florida, designed for quick traction and future growth without architectural constraints.
Compliance
Our governance and compliance software ensures routine audits with strong logs and approval workflows for Florida companies and regulators.
Energy
We deliver reliable infrastructure and monitoring software for energy companies, built to endure long timelines and demanding field conditions.
Transparency at each stage
Discovery & Alignment
Clear goals and a detailed roadmap to eliminate surprises.
Technical Strategy
Expert tool selection with logical architectural backing.
Iterative Development
Real-time access to code, staging, and regular progress demos.
Careful Testing
Transparent QA, security, and performance reporting before launch.
Deployment & Support
Full documentation and ongoing monitoring for total control.
Numbers Don’t Lie
Recent projects showcasing how we design, engineer, and deliver production-ready software solutions.
- Finance
- Energy
Deepwater Insights
Deepwater Insights delivers proprietary alternative data and niche research on the offshore drilling and energy sector to institutional investors, family offices, and high-net-worth individuals who require coverage that larger firms don't provide.- 100%Brand Continuity
- 2Platform Distribution
- 100%Paywall-Ready Content
- Real Estate
The building buyer
The Building Buyer is a Florida-based real estate investment firm co-founded by Dylan Troiano and Charles Hanlin. They acquire single-family, multifamily, and commercial properties across South Florida and beyond, with a focus on motivated seller opportunities.- 18Weekly hours saved
- 2+Years Ongoing partnership
- 1Fully owned Platform
- Education
- Non-Profit
WOVEN & NICE
Woven is a Spring Valley, NY nonprofit running the NICE program (New Training Inclusive Community Environment) in four Rockland County schools. Their team supports students through restorative practices, mediation, and professional development for teachers and administrators.- 4Schools Served
- 4Weeks to Launch
- 1STTime on Upwork
- Healthcare
CareInTouch
CareInTouch is a Bay Area home health agency providing skilled nursing and therapy services to patients referred from hospitals and clinics. With over 100 staff, they operate in one of the most complex and compliance-driven healthcare markets in the country.- 40% Reduction In Billing Errors
- 100+Staff Operations Managed
- 0Missed Compliance Deadlines
- Startup
Sparkle The Cleaning Service
Sparkle The Cleaning Service is a Detroit-area residential cleaning company with 10 years in business, connecting homeowners with vetted, insured independent cleaners through a subscription-based marketplace platform.- 75% Platform Transparency
- 2XPlatform Growth
- 40%Higher User Retention
- Startup
DineMate
DineMate is a Maryland-based dating and connecting platform built around verified profiles, restaurant reservations, and prepaid dining experiences. Founded to bring back authenticity to how people meet and connect.- 60% Time Saved
- 99%System Reliability
- 40%Higher User Retention
- Healthcare
Prior Authorization AI
Prior Authorization AI is a healthcare automation startup building AI-powered tools to streamline prior authorization for Medicare and Medicaid medical transportation providers in New Jersey.- 16Weekly hours saved
- 63%Admin time reduced
- 43%Fewer submission errors
- Education
Grand Central Language Services
Grand Central Language Services provides translation and interpretation for organizations operating in complex, multilingual environments. As demand grew, internal workflows became harder to manage. SoftDoes built a custom platform to streamline coordination, improve visibility, and support scalable operations.- 72%Workflow Reduction
- 48%Coordination Reduction
- 83%Visibility Increase
- Healthcare
FMY Orthodontics
FMY Orthodontics, a multi-location practice in West Tennessee, partnered with SoftDoes to replace a spreadsheet-based financial workflow with a custom web platform. The goal was to simplify how staff present treatment financing while allowing patients and families to review and complete decisions remotely.- 60%Workflow Reduction
- 75%Remote Adoption
- 5Locations Aligned
FORBIDDEN ALCHEMY
Forbidden Alchemy is a Shopify-based e-commerce store created for a bold, underground fashion brand rooted in metalcore and occult aesthetics. The goal was to deliver a high-impact online experience that reflects the brand’s dark identity while providing smooth, conversion-focused shopping for mobile-first users.- 68%Faster Checkout
- 41%Repeat Customers
- 35%Cart Abandonment
Bokeyno Motorsports
Bokeyno Motorsports is the leading mobile installer of vertical doors for high-performance cars. This Shopify website isn’t just about services—it’s a bold statement of power, style, and expertise. With a sharp layout, strong visuals, and real-world case studies, the site delivers all the information car enthusiasts need to book confidently and instantly.- 54%Booking Requests
- 43%Lead Conversion
- 32%Qualified Inquiries
ai document processing platform
A comprehensive talent solution designed to help companies attract, hire, and retain top talent more effectively. The platform combines AI-powered recruitment technology with employee financial wellbeing programs, enabling smarter hiring decisions while supporting employees’ financial stability and long-term engagement.- 62%Faster Processing Time
- 78%Less Manual Work
- 35%Improved Accuracy
WHAT IT WAS LIKE TO BUILD TOGETHER
Direct feedback from founders and product owners – including many of our partners right here in Florida – after shipping, scaling, and maintaining real production systems.
WHAT CHANGED IN PRACTICE
Clients didn’t stay because of promises. They stayed because delivery became predictable, ownership was clear, and the product kept moving forward after launch.
- 01Direct Access to Senior Engineers
You work with senior engineers and product people who build your system. No account managers relaying messages, no information loss between what you say and what gets built. Decisions move fast because the people on the call write the code and shape the product. This reduces misunderstandings and speeds up change in Florida’s competitive markets.
- 02Predictable Delivery
SoftDoes breaks work into clear, small chunks with defined scope and dates. Each increment ships something usable, so you can review progress and adjust. Risks surface early instead of becoming last-minute emergencies. No surprises means budgets and timelines stay predictable.
- 03Built to Last Past Launch
Software from SoftDoes is designed for maintenance, extension, and handover to new teams over years. We write documentation, build tests, maintain clean architecture, and create operational runbooks. Launch is treated as the starting point, not the finish line. Your system needs to run reliably for years, we build with that importance in mind.
- 04No Babysitting Required
SoftDoes drives work forward with clear next steps and proactive updates. You don’t need to micromanage tasks or chase status all week. Questions get raised early. Decisions get documented. Nothing stalls quietly waiting for someone to notice. Your team can focus on running the business while we handle the execution.
Technologies We Use
Front end
Databases & cloud
Other / Frameworks
Back end
DevOps & tools
Frequently Asked Questions
How is communication handled by SoftDoes throughout the development process?
A product manager or product owner leads updates, scope, and timelines. Engineers join for planning, tradeoffs, and technical clarity so decisions don’t get lost in translation. This keeps everyone aligned without endless meetings. Regular touchpoints include weekly calls, written summaries, and shared boards. For Florida clients, hours align with Eastern Time. Escalation paths are clear, you always know who to contact.
What types of projects are a good fit for SoftDoes?
Long-term products, business-critical systems, and software that needs maintenance and evolution after launch fit best. We work on projects where quality and reliability matter more than lowest cost. If your software touches revenue, risk, or operations, we can help.
Do you build MVPs or only large systems that require ROI-focused feature prioritization?
We build MVPs when they’re designed to grow into production systems. We don’t build throwaway demos that need complete rewrites once you get traction. MVP scope gets trimmed without blocking future growth. Architecture decisions account for what comes next. This approach helps Florida startups show traction to investors without locking into a bad foundation.
How do you handle scope and changes?
Work starts from a defined scope. Changes are discussed, estimated, and prioritized explicitly. This keeps product ownership clear and budgets predictable. Changes get logged in one place so everyone knows what’s in, what’s out, and what shifted. Florida leaders can plan with fewer surprises because nothing changes without visibility.
What happens after launch to maintain an effective product management strategy?
SoftDoes offers ongoing support, maintenance, and iterative improvement. Launch is the beginning, not the end. Systems need attention after they go live. Typical post-launch work includes monitoring, bug fixes, small features, performance tuning, and regulatory updates. Florida companies can choose support models that match their internal team capacity and commitment level.
Will we own the code and IP?
Yes. You own 100% of the code, repositories, and intellectual property from day one. This is clear in contracts before work starts. Handover includes access to all repos, documentation, and credentials. For regulated and funded Florida companies, demonstrating IP control matters for audits, due diligence, and future exits.
What makes SoftDoes different from a typical agency?
Senior engineers on the work, direct communication, stable delivery, and long-term ownership focus. We’re not a volume-based outsourcing shop or body shop adding headcount. We build relationships around success, not just billing hours.
How do you price projects?
Pricing is based on clear scope and outcomes, not lowest hourly rate. We focus on long-term value because cheap projects often cost more when they fail or need rebuilding. SoftDoes typically uses project-based or long-term engagement models, sometimes with phased discovery to define scope properly. You get visibility into cost drivers so they can trade scope, speed, and budget consciously.
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How I Built SoftDoes. From Solo Developer to Custom Software Development Company
In 2019, I was a freelance software engineer working from a small apartment in Ukraine. Today, I lead SoftDoes, a 70+ person AI focused <a href='https://softdoes.com/'>custom software development company</a> headquartered in Kansas City, Missouri. This is the story of how I built it, project by project, client by client, through a war and across continents.
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